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New Balance – Crafted in England

Tuesday, July 5th, 2011

Over recent years we have seen a huge revival in British made clothing and footwear, with new brands appearing and some great old names returning to prominence, recognising the craftmanship and rich heritage of UK manufacturing. New Balance, however, have been well aware of this for some time, and despite being based over 3000 miles away in Boston MA, they identified a small factory in Cumbria as the ideal place to produce the majority of their iconic archive pieces.

The Flimby factory has been producing footwear for well over 100 years, and every pair that leaves their production lines is hand checked and expertly made by a team that can boast generations of experience. We sent our roving buyers off to the Irish Sea coast to follow our August delivery pass through the meticulous production process, offering an exclusive and highly enlightening insight into New Balance’s Flimby factory.

The beginnings of the production process…

Choosing panels and thread colours…

Production starts on our 420s…

Adding the famous N to our 1500CSW…

The finished side panels and tongues of the 1500CSW…

Leather 576s starting to take shape…

Constructing and shaping the 1500PSW…

420s ready for the final inspection…

Boxed and ready to go…


New Balance – Made in England

Wednesday, March 9th, 2011

On the west coast of England, in the county of Cumbria lies one of the most legendary factories in the UK (if not not the world!), the New Balance Flimby Factory. Here in this small workshop a team of dedicated UK craftsmen still produce New Balance’s famous ‘Made in England’ range by hand. The team work tirelessly to produce each pair of shoes to highest standards, making sure they uphold the New Balance UK reputation for excellence.

We have just had four new styles from the New Balance UK team arrive with us here at End, two suede 576′s in denim blue and green, a leather 576 in brown, and a striking 577. We were looking to witness these styles being produced during our recent factory visit. There are a few photo’s from the visit below, but please head to our Flickr page to view the full set…

 

 

New Balance M576 – Lake District Pack – A Closer Look

Tuesday, February 8th, 2011

Following on from yesterday’s Flimby Factory Tour we are going to have a closer look at the Lake District Pack, a series of M576 runners inspired by Flimby and the surrounding area. We think this is one of the strongest New Balance releases of recent years, combining one of their best trainers with some incredible detailing.

The pack launches this Friday at 00.01 GMT, and each of the three shoes is based on a famous Cumbrian landmark, St. Bedes, Scarfell and Derwent Water, each referenced in subtle details throughout the shoe. The pack also has a strong outdoorwear influence, in keeping with the popular Cumbrian pass-times of fell-walking, hiking and sailing and each shoe comes with a specially made map of the Lake District, unique to the series.

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As you’d expect, numbers of the Lake District pack are really tight, but as you will have seen, we are offering you the chance to win all three shoes, simply by social-networking us your favourite ever New Balance release. Simply tell us your number 1 New Balance via Twitter , or Facebook by 6pm on Thursday to be in with a shout. For the record, mine is the 998, sadly I can’t win…

In the meantime, if you’d like any more info on this release, or its availability, drop us an email on info@endclothing.co.uk or call us on +44 191 231 3983.

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New Balance x Burn Rubber MT580

Wednesday, December 1st, 2010

Following on from the much anticipated LE Vault 577we bring you a sneaky look at the Burn Rubber MT580. Designed in collaboration with Detroit’s Burn Rubber boutique, this is a subtle reworking of a New Balance model that has seen huge success over in Asia, and is getting a number or airings over here during 2011.

The Burn Rubber MT580 references New Balance’s great heritage, with grey suede and mesh uppers and 3M ‘night-running’ accents, with the Detroit sneakerheads adding an argyle liner and patent heel counter to really make the shoe stand out. Numbers are extremely limited, and like the LE Vault 577 these launch at midnight on the 7th December. If you would like any more information on this release, please give us a call on +44 191 231 3983 or email info@endclothing.co.uk for further details.

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New Balance Pub Pack & Hamper Competition

Wednesday, September 1st, 2010

We’ll be honest, a few of us here at End don’t mind the odd beer, but in our ever advancing years we have started to drink less and less lager, instead opting for a good real ale. We’re lucky enough to be blessed with a plethora of amazing local breweries here in the North East, and it just so happens End and New Balance have come up with the perfect excuse/reason to let one of our lucky customers get their hands on a hand-picked selection of local tipples!

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This Friday, to celebrate the launch of New Balance’s much lauded Pub Pack – a release that has been doing the round on the Blogs for a number of months – End and New Balance are offering one lucky customer (as long as you’re over the age of 18 we’re afraid!) the chance to win, not only the entire Pub Pack, in their size, but also this hamper of specially selected ales! All you have to do to win is buy any pair of Pub Pack series shoes and you’ll be entered into our ‘Ale and Shoes Lottery’ which will be drawn at opening time (11am) on Friday 17th September . The hamper includes 16 hand-picked ales, from five of the North East’s best Breweries, Mordue, Wylam, Allendale, Durham and Northumberland, as well as this you’ll get our own specially-written ‘tasting notes’ booklet AND – yes AND! – your choice of ready salted or dry roasted peanuts, our shout.

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The shoes themselves are nothing to be sniffed at, as good a release as we’ve seen from New Balance in sometime, a fitting tribute to one of the nations favourite pass-times. Based on the famous 576 silhouette, each shoe is based on the local pub of a Flimby employee. Finished in premium soft leather, representing the pub seats the insole of each shoe is based on the carpet of the pub and each pair comes with a bar towel and beer mat made exclusively for the collection. This Made in England range is extremely limited and is going on sale at 00.01 on Friday 3rd September, for your chance to get a pair of these amazing New Balance and a to win our special prize we’d recommend being quick, as we don’t think these will be around for long!

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24 Kilates x New Balance 577 – A Closer Look

Thursday, August 26th, 2010

24 Kilates are fast becoming experts of the collaboration, from Asics to Reebok, the Pamplona based sneaker store have been one of the leading lights in European trainer culture for a number of years and their colabs alway celebrate the best – and often lesser known – silhouettes around. For AW10 they have reworked classic runners, choosing styles that are often pushed out of the limelight by the likes of the Air Max and ZX series, in this case New Balance’s 577.

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This is one of New Balance’s most revered styles, still made in England to the same, super-high Flimby standards, complete with ENCAP cushioned sole, and premium suede and leather uppers. The 24 Kilates guys have chosen to let this classic silhouette do most of the talking, keeping the colourways simple, bold and tasteful. The colour accents chosen reflect Barcelona’s hugely successful football team, and their famous red and blue striped kit, and the flashes of a single colour across these otherwise monochrome designs only serve to accentuate the timeless lines of the 577.

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As you can see from these preview shots, the finish and detail is unbelievable, and numbers for this release are highly limited. We have already had a HUGE amount of interest, and with the 24 Kilates x New Balance 577 launching at 1 minute past midnight on Saturday, we’d advise getting in there early to avoid disappointment!

New Balance July Pre-Orders

Tuesday, June 8th, 2010

This Summer, New Balance have come up with one of their best collections in recent memory. The blogs are buzzing with talk of the Sonic pack, Pub Pack and the latest Made in England series, all of which are due to arrive here at End.

July’s Made in England collection features some of New Balance’s most loved styles, as well as a few lesser known trainers, all made in England, in the famous Flimby factory. There are OG colour way releases of the 577 and Pro Court, both of which are great Summer styles, showing off the New Balance eye for detail and top quality finishing. The 1300, one of our favourite runners, is back in three new colourways which use flashed of bold colour to great effect.

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The Sonic Pack is a great example of the forward thinking that has made New Balance one of the most famous names in running. Replacing stitched seams with sonic welding, the panels of the shoes are fused together with heat and pressure, giving a sleek, seamless version of the original 577 shape. Limited numbers, and subtle styling mean that the Sonics are sure to become a future classic like so many other New Balance styles.

Head to the New Balance section now to pre-order your pair for July.

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Overkill x New Balance – Berlin Wall Pack

Tuesday, October 27th, 2009

November 9th 1989 saw millions of people glued to their TV sets, watching one of the most important moments in modern history unfold in front of them as the wall that separated East from West Berlin finally came down, re-uniting a city – and indeed a country – that had been divided for over 40 years. The wall was seen as a physical representation of the Iron Curtain that separated the Eastern Bloc from the West, and finally, after a month of protests the 87 mile long concrete construction finally began to topple.

20 years on, proud Berliners are celebrating this historic moment, and world-famous streetwear store Overkill have chosen to recognise this great event through a highly limited shoe release. Based on New Balance’s revered 577 silhouette, the Berlin Wall pack comes in three colours, representing the 3 sides involved in the fall of the wall. Red for the USSR – symbolising the Eastern Bloc – Blue for the US – who always supported the West, with then President Ronald Regan speaking out against the segregation during a speech a made in Berlin weeks before the wall fell – and a black colourway to represent Berlin’s Bear emblem.

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The 577 is made from lightweight mesh and coloured nubuck, showcasing this classic silhouette, while the insole of each shoe features one of the many iconic images of the Wall. The photo differs between the colourways so these are a real draw for collectors, and with numbers so limited we’re sure they will sell out very quickly! We will be releasing more images, prices and confirmed drop dates as the information becomes available…

New Balance for Norse Projects

Wednesday, October 7th, 2009

Copenhagen’s Norse Project’s first opened it’s doors in 2004, and has since become a leading purveyor of the finest in street, skate and fashion wear, causing some major waves that have reached far beyond their native Denmark. Their full debut collection, for Fall/Winter collection has been instore at our new End Hunting Co. for some weeks now and has been very well received, so when we heard news of a colab with Flimby’s finest, we had to get ourselves involved…

Never afraid of a good menage-a-deux, New Balance are always keen to work with new, exciting partners and the New Balance x Norse Projects shoe is no exception. As with all good collaborations this takes the best elements of the original and builds on them, mindful of the design heritage, while looking to add new dimensions.

There are few better starting points than New Balance’s 670 -  the shoe released to celebrate 100 years of production at Flimby – the clean lines and use of patented NB technology established it as an instant classic for good reason. Norse keep the palette subtle, with nods towards the classic Navy and Greys mixed with vibrant Aqua and Teal to give a more contemporary edge, and a typically Norse nautical feel.

Release is set for the 23rd of October and we are looking forward to getting our hands on  this highly limited and brilliantly considered shoe. Created to Improve Life – Good for All Seasons is the Norse Motto, and this 670 is one that is not going to be usurped by trends.

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New Balance Feral Creation

Saturday, September 19th, 2009

We now have the Crow and the Peacock shoes from the innovative New Balance Feral Creation range available to purchase. Each shoe represents a wild animal, and uses a stunning mix of materials and finishes to great effect.

Head to the New Balance section to capture a pair now…

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