March 11th, 2010
There may be a fair few shirts out there at the moment, check, oxford, madras, but for our money nobody does it quite like Gitman Vintage. Each season Chris Olberding (The main man at Gitman) searches back through the company’s impressive archive and selects a year’s fabrics to resurrect.
The Gitman Vintage Spring / Summer 2010 collection pays homage to Spring / Summer 1984. In addition to selecting classics such as washed solid and striped oxfords, Gitman have also chosen some of their favorites from the past: antique seersucker, cotton madras, cabana stripes, and short sleeve oxfords.
The attention to detail on each shirt is equally impressive as the pedigree, with perfectly aligned checks and subtle stitching details. Each shirt is of course produced in the USA.
The latest styles from Gitman are available at End now…





Posted in Gitman Brothers
March 9th, 2010
We don’t use the term “our favourite Danes” lightly, but this is exactly the honour that we bestow on Wood Wood, who season after season manage to come up with some of the most striking and original designs around.
Part one of their SS10 range season is, as we’d expect, novel and forward thinking, the Madrid shirt and Lucca cardigan take classic silhouettes and give them some great, unexpected detailing. Of course the graphic tees and crewnecks that Wood Wood excel at are present in abundance. As per usaual the designs are as considered, witty and well-executed, and bound to prove as popular as ever.

Posted in Uncategorized, Wood Wood
March 5th, 2010
Adidas have kept with the Rod Laver theme for 2010, choosing to work with Consortium partner Dave’s Quality Meat (DQM) on the first pack of the year. DQM have kept with the classic mesh upper, but added washed suede and waxed leather overlays, giving the shoe a distinctly premium look. The color palette is suitably vibrant for the spring, with the shoes being finished in Popcorn, Navy and Grape.
The pack will launch here at End on the 13th March. Please call us on +44(0)191 261 9327 or email info@endclothing.co.uk for further information and reservations.



Posted in Adidas Consortium
February 27th, 2010
Now in it’s second season, MA.Strum is building on the success of AW09, with a follow up collection, again based on Osti’s famous Archive.
This quad pocket field jacket is a returning style, however the material and detail used are new to MA.Strum. The jacket is made from cross dyed Polyester, this is waterproof and windproof but also gives a two-tone colour effect depending on the angle viewed. The jacket also includes a solar powered torch, and as with the CP Company Urban Protection design that inspired this jacket, the torch is attached at the chest so it can be easily accessed
The M.AStrum Torch Field Jacket is available online and instore now…

Posted in Uncategorized
February 24th, 2010
Now well established in it’s own right, the Raf Simons x Fred Perry range is one of the most popular collaborations around, and not without good reason. For each collection RAF takes famous Fred Perry silhouettes, and re-works them to a theme or concept, adding his own twist to these classic styles.
SS10 is no different, and this season sees swathes of bright, sometimes neon colours running throughout. Of course each piece is a slim, contemporary cut, and carries the original 20-leaf laurel on the chest. But where in the past the palettes used have been a little more reserved, this collection celebrates these iconic styles in bold, bright block colours and accents. This limited edition capsule collection is a refreshing change and one that is sure to be a huge success.
The Spring range will launch at End over the next couple of weeks.


Posted in Fred Perry
February 24th, 2010
This month our friends at Adidas Consortium have taken it back to basics, re-working three classic runners for the release – Tokio Low – ZXZ and ZX450. Each runner has been re-worked in updated premium materials, and with a colourway twist.

This take on the ZX Winter classic takes its colour cues from one of the most iconic colourways ever rocked on any adidas model, namely the royal blue with infrared 3-Stripes as seen on the Dublin from the initial City Series.
The upper is constructed from a combination of waterproof materials including a butter smooth and textured suede mix as well as elements of premium technical nylon making it the ideal shoe when things are getting wet and wild.
The midsole sports the familiar Dellinger webbing while the Consortium handshake logo can be found on the infrared sockliners and embossed on the tongue. Coming with both a navy and infrared lace flip the latest take ZXz is guaranteed to keep your feet dry and your style on lock.

The Tokio first dropped in 1964 and quickly established itself as one of the most popular running models in the catalogue. The lo-cut version was reintroduced in 1986 to popular acclaim and the two Gore-Tex versions from last season were an unquestionable hit with heads everywhere.
This Consortium version comes correct in a deep collegiate plum that is contrasted with pop yellow 3-Stripes and a fairway green trim while an upper constructed from the softest Italian leather, butter soft suede and classic nylon ensures that the premium feel of the shoe shines through.
Classic Consortium touches include the handshake logo embossed on the tongue and sockliners with further contrast provided with the coloured inner tongue and options for both a green and yellow lace flip.

The ZX 450 has been a popular touch-point in the adidas archive since its initial release in 1986 and it’s also a Consortium favourite having been re-interpreted more than once in the epic AZX project.
Arguably one of the less technical models in the ZX family, this version comes in a Collegiate Red and Satellite Blue colourway that is both complementary and striking.
The upper is constructed from a combination of premium Italian leather and soft nylon mesh that provides support as well as being extremely functional while the midsole of the shoe reflects the colourway of the upper.
Consortium branding is presented in the form of the embossed ‘handshake’ logo on the classic tongue as well as Consortium branded sockliners while a choice of colours for a lace flip keep things versatile.
Posted in Adidas Consortium
February 19th, 2010
The Fracap Scarponcini Boot is the quintessential hiking design. Each pair of boots is hand crafted in Italy by footwear artisans, so proud of their work that each pair is hand signed on the insole by the craftsman who has finished them. Until recently the brand was solely for the Japanese market, but over the last few months has been available from a select few retailers in the UK. We now have some amazing new colourways in the Scarponcini boot, ranging from classic Antique Brown Leather all the way to Navy and Brown Suede versions for the summer.
Head to the Fracap section to view the full range…

Posted in Fracap, Uncategorized